Executive Mindshare is using Evectors Pages to build a new social media platform that combines a social network with news, insights, and information for business professionals within specific vertical markets, is pleased to announce the launch of its first vertical, Bio Mindshare, targeted at life sciences professionals.
Bio Mindshare’s new social media platform keeps members in the knowledge loop specific to their industries. Bio Mindshare’s social media network is a complex news aggregator that delivers top industry-relevant news stories daily to a feed located on member pages. Industry experts filter the day’s top stories from an exhaustive list of news feeds and other media sources. Bio Mindshare also produces original content in the form of articles, blog posts, videos, and podcasts.
Thought leaders in targeted industries then curate relevant content items by sharing their insights and the implications. Members comment on content as well as rank significance of any content item. “Our news aggregation, by virtue of its breadth, depth and relevance, respects our users’ most valuable and scarcest commodity: their time,” says Jack Porter, CEO of Mindshare.
“As members grow their networks, they will increase their sphere of influence, ultimately reaching key industry players and advancing their careers,” says Porter. “This is a new model for social networks and social media. According to LinkedIn’s statistics, only about 2 percent of [LinkedIn] members are in the life sciences. Therefore, a very small percentage of users share a professional affinity. With Bio Mindshare, we predict that the affinity model will be closer to 85 percent.”
Poised to rapidly encompass a global audience and expand into five other industry verticals, Executive Mindshare is an innovative new platform that delivers the connections, contacts, news, insights, and information that business professionals need to get ahead. “It is a one-stop-shop for key knowledge acquisition, targeted marketing, and strategic business development,” says Porter.